I’m Sam Saenz, and I’m on a mission to make the internet a better place.

“Sam comes to the table with talent, energy, and creativity.”

Not only is she a talented writer, she is also punny and clever with her copy, which is a great addition in advertising & retail.

Sam contributed to the blog; her writing is on point and she also has an understanding of SEO and the important role that it plays in creating digital content.

Sam also worked on all consumer touch points, digital flyers, ROP’s, emails, website and the blog.

Sam’s freelance experience helps her in working independently, needing little or no direction.

Lani Smarreli

Creative Director

“Sam’s knowledge in design and UX best practices takes any project to another level.”

I have frequently worked with Sam over the past two years on multiple projects, and each time she surprises me with her proactivity and contributions to the team.

Sam has a keen business sense, and her knowledge in design and UX best practices takes any project to another level.

Additionally, she excels at giving feedback, mentoring people, teamwork, always caring about the well-being of the project, the company, and her peers, solving problems, and leading initiatives.

Moreover, Sam always seeks to stay updated with the market, dedicating herself to complex studies and certifications, which only contributes to maintaining her usual excellence in her daily work.

Paula Kilesse

Designer, BEES (Anhueser-Bush)

“Sam is a very experienced Content Strategist/UX writer.”

She was often seen as the reference on the team when it came to tackling complex challenges involving content, as well as advocating for maintaining patterns consistent across multiple products for components such as badges.

As someone who also had a certification from the Baymard Institute, it was always great being able to count on her feedback and to collaborate with her when working on projects, in order to ensure best practices not only applied to copy, butto the overall experience.

Leilane Gomez

Designer, BEES (Anhueser-Bush)

“Sam is a clever, resourceful and articulate writer who is passionate and dedicated to her work.”

I had the pleasure of working with Sam on Golfsmith International’s Creative Marketing team where I witnessed her approach each project with determination.

She conceptualized and wrote our marketing material for email, landing pages, print advertising, direct mail, radio, and store visuals as well as our blog. At Golfsmith, she proved her versatility and independence as a writer. When she didn’t have all the information, she did her research; when it was time for a clever line, she gave multiple creative options; when it came to a factual blog post, she made the post enjoyable and informative.

If you’re looking for a savvy and talented copywriter, look no farther than Sam Saenz.

Claire Linden

Product owner & Design Manager